Upload your current GPL. We score it against regional benchmarks, flag compliance gaps under 16 CFR Part 453, and show you the line items where you're leaving money on the table. Free.
Why now
82.4% of consumers want funeral pricing available online, and 65.7% say they'd choose a different provider over it (NFDA, 2026). The homes that publish a clear, intentional price list stay ahead. The ones that don't lose the call before it rings.
"I built this because the small homes I grew up around can't afford a $5,000 consultant to rewrite their price list."Nathan Morris, licensed funeral director
What you'll get back
A letter grade
Anchored to your regional band.
Three specific findings
E.g. "BSF $1,895 sits 8% under regional median, ≈$32K/yr unbilled."
A pricing snapshot
Line-by-line position vs. low / median / high regional comp.
Enter three numbers. Get a real dollar estimate in 5 seconds.
Three specific findings (pricing, compliance, strategy) in plain English with real dollar figures.
Your Basic Services Fee at $1,895 sits 8% under regional median. We show you where you sit on every line item.
Your transportation fee disclosure is current but vulnerable under the pending ANPR. We flag what's at risk and what to add now.
You're missing a mid-tier cremation between memorial and traditional. Families are jumping to your lower tier.
The FTC's pending Funeral Rule amendments are coming. Most independent funeral homes won't be ready. The single-location homes in the small towns will be the last to know and the slowest to adapt, and they can't afford a $5,000 consultant to rewrite their GPL.
So I built GPLscore. Same standards I held my own funeral homes to. Same Funeral Rule training. Same arrangement-room logic. If the inspectors knock (or, more likely, a family asks a question your GPL doesn't answer), your price list should already have the answer.
Nathan Morris, Funeral Director
Read Nathan's full story →$0
$197
$1,497
Audit customers save $500 on the Done-For-You. Order the $197 Deep Audit, and you get a $500 credit toward the $1,497 GPL rewrite if you upgrade within 7 days. The audit pays for itself if you use it.
Yes, on a private server, owner-readable only. We never share or resell it. You can request deletion any time.
The free grade is AI-driven, calibrated against real benchmarks. The $197 Deep Audit is the comprehensive strategic audit, written and reviewed against the same standards I held my own funeral homes to.
The ANPR is still in comment phase. Final rule not yet issued. The homes already publishing clean, defensible GPLs won't have to scramble when it lands.